Golden Matrix Group (NASDAQ: GMGI), a developer and licensor of online gaming platforms, systems, and gaming content, continues its steady growth trajectory by leveraging several emerging technology trends. In particular, the company is leveraging its go-to Loyalty platform that incorporates a Gamification component.
Gamification adds an extra layer of player engagement to a regular casino experience incorporating social game type concepts into gambling Environments.
When users earn rewards or loyalty points in their user account, they become more engaged. Not only does it bring a sense of self-fulfilment to obtain a new ranking or free giveaway, but it also triggers the players drive for competition and ongoing loyalty.
This is why adding loyalty points, leader boards, VIP status and rewards to an online casino works so well. As modern as online casinos may look, traditional slot machines do not offer the evolving experience that digital platforms do. Giving customers more of an interactive experience through screens is something the newer generation continually grows up with (https://ibn.fm/IWUiG). Conventional casinos lack the advantage of self-marketing within an interphase, giving players a reason to achieve a “power up” or creation tools incentive to continue using the products in order to achieve more. This use of gamification resembles a lot in what you see in modern gaming, whether that may be through mobile or console gameplay (https://ibn.fm/svMMr).
Enhanced graphics, Gamification and AI-powered data analytics are fueling B2B and B2C growth in the fast-growing iGaming industry. Designed to appeal to users driven online due to COVID-19 restrictions, these technological enhancements promise to deliver an enhanced iGaming environment by simulating the actual real-world casino experience.
iGaming growth is expected to continue increasing as a result. According to Grandview Research, total industry value is projected to reach 153.6 billion by 2030 at a CAGR of 11.7% from 2022 to 2030 (https://ibn.fm/fG1q7). Additionally, enhanced regulation is expected to attract more users as regulatory bodies issue licenses and impose fines on operators engaging in malpractice.
GMGI is completely on board with technological innovation, offering highly configurable, modular, white-label, and turnkey gaming platforms compatible with all major operating systems, browsers, and devices. With a portfolio exceeding 10,000+ games across 25+ providers, GMGI’s GM-X integration platform exceeds industry standards, offering its growing B2B client base more selection than nearly any other provider in the space. In addition, the company’s iGaming tech leverages AI to collect critical marketing data, including customer gaming style, time spent playing, and user preferences.
GMGI’s financial results testify to the success of its growth strategy. The company recently reported 15 consecutive profitable quarters, topped off with 221% growth in Q2-2022 (https://ibn.fm/23ZOe). “We are pleased with the financial results of our second quarter as a company with both B2B and B2C verticals,” said Golden Matrix CEO Brian Goodman. “We expect this third quarter and future quarters to generate increasing revenues and profits.”
Golden Matrix Group is the leading provider of turnkey and white label gaming platforms, Esports technology, and gaming content. The company pioneers highly modular, configurable, and scalable AI-powered gaming platforms that work on all major operating systems and devices, offering partners a distinct competitive advantage in the iGaming industry.
For more information, visit the company’s website at www.GoldenMatrix.com.
NOTE TO INVESTORS: The latest news and updates relating to GMGI are available in the company’s newsroom at https://ibn.fm/GMGI
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